We choose sustainable quality.
The Neutral Way is the philosophy promoted by Henoto, in full adherence with the guidelines for the design and realisation of sustainable booths, conceived to protect the environment and applicable to Exhibit, Temporary Structures, Contract, Retail, Sport Technologies.
Based on it, Henoto, in collaboration with LAGO Design and Spinlife of the University of Padua, has designed "The Good House", the new exhibition installation conceived as a contemporary and sustainable home. A new approach that brings to light a project inspired by the circular economy model capable of combining innovation and sustainability as well as creating a synergy between nature, technology and people on the occasion of the Salone del Mobile 2022.
We choose sustainable quality.
The Neutral Way is the philosophy promoted by Henoto, in full adherence with the guidelines for the design and realisation of sustainable booths, conceived to protect the environment and applicable to Exhibit, Temporary Structures, Contract, Retail, Sport Technologies.
Based on it, Henoto, in collaboration with LAGO Design and Spinlife of the University of Padua, has designed "The Good House", the new exhibition installation conceived as a contemporary and sustainable home. A new approach that brings to light a project inspired by the circular economy model capable of combining innovation and sustainability as well as creating a synergy between nature, technology and people on the occasion of the Salone del Mobile 2022.
A booth turned iconic.
The Good House is Tailoring project 100% custom and it was the forerunner of "The Neutral Way" philosophy promoted by Henoto. It revolutionized the production of exhibition booths.
Thanks to the use of Tools, Henoto's modular and patented technology, and the materials adopted, each element, having reached the end of its cycle, was transformed and reused, reducing waste.
Patented, modular technology
The 800 square metre stand is made of aluminium, one of the most reusable materials, and Cover Up, an entirely recyclable, non-polluting fabric.
CoverUp.
The fulcrum of the “The Neutral Way” philosophy: a modular, highly innovative, versatile and scalable system.
The CoverUp fabric is a flexible organic material. It is ideal for printing thanks to its excellent toughness and resilience, its high resistance to abrasion and its good resistance to chemical and physical agents.
Textile solutions that create infinite moods, textures, materials and precise finishes. CoverUp is available with 4 different thicknesses (40 mm, 45 mm, 80 mm and 120 mm) and multiple variations.
Aluminium
Aluminium is an extremely light and resistant material, therefore adaptable to multiple shapes and uses. Aluminium can be repeatedly recycled while maintaining the quality of the original product.
A certified process
In 2013, after a study on the environmental impact of the production system and subsequent compensation, Henoto was awarded the CO2 Neutral label by the Ministry of Environment.2 Neutral.
With our patented CoverUp technology, fabrics and materials employed follow a 'life cycle' in line with the promoted philosophy: they are designed to be light and flexible in transport, can be reused repeatedly and, finally, recycled.
The advantages of The Neutral Way
Low emissions, zero waste
The materials used following the "The Neutral Way" philosophy make it possible to avoid up to 87% of CO₂ emissions.
Ease of assembly and disassembly
The very adaptable used technology allows setting up and dismantling in a short time.
Reuse of each component
Each element, having reached the end of its cycle, can be transformed and reused, reducing transport and waste.
Differences between past and present
TRADITIONAL STAND
80% of the structure of a traditional exhibition set-up is usually made up of elements and panels in wood/honeycomb/plastic, which must be painted, finished and hooked to the floor with specific techniques, generating waste and dust. In both cases, these materials can only be used once and must be disposed as special waste.
AN HONEYCOMB PANEL WEIGHTS 40KG AND OCCUPIES A VOLUME EQUAL TO 0.12M3
HENOTO STAND
The CoverUp panel derives from the deconstruction of the honeycomb panel. It is an aluminium frame that is transported completely disassembled, to which a graphic printed on fabric is applied, also derived from recyclable materials. CoverUp guarantees the reuse of the structures for at least 100 cycles. At the end of the process, 100% of the materials used are reused.
A COVERUP PANEL WEIGHTS 10KG AND OCCUPIES A VOLUME EQUAL TO 0.02M3
Realize your sustainable project
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The Neutral Way
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